Com7's new loyalty program connects customers across the full tech lifecycle, from purchase to repair, accessories, trade-ins and upgrades, all via LINE
Com7 Plc (COM7) launched the 7CLUB+ program, which it says isn't a traditional points system but an ecosystem connecting customers throughout their entire technology-ownership journey — from buying a device, to maintenance, choosing accessories, trade-in programs, and upgrading — all via LINE @7clubplus.
7CLUB+ consolidates the company's previously separate programs into one system, using each customer's data to deliver benefits matched to their specific timing and needs rather than offering the same perks to everyone. Yothaka Rodphothong, Director of e-Commerce and CRM, said that building loyalty today means sustaining the customer relationship throughout their entire Technology Journey.
Source: Techhaus Thailand
